How To Make A Profit In Business

We all going into business to make money and keep what we make. How do we go from making money to making a profit? How do we stay competitive, increase our cash flow and become better at what we do? Here are some ideas for making a profit in your business venture.
1) Be great at what you do, by becoming the best in your business
As an entrepreneur the more you know the better. What you know can help you make a profit. You have to have book sense, business sense and common sense working together to make and keep your profits in business. Book sense incorporates knowing everything there is to know about what you are selling, whether it is a product like web site design, food or gifts, or a service like hair styling, investing or moving company. The more you know about the service or product the more comfortable your investors will feel about giving you money. Your customers will trust and have confidence in you and prefer your service over another.
Business sense will keep you in business and protect you from getting ripped off. It requires you to know the true cost of your supplies, so that you do not pay more than you have to. This is about you knowing where shop, what licenses you need so that you are legal and how to do things the right way. Common sense- you may be in situations where you are the youngest person in the room and may feel intimated, do not let your fear or intimidation stop you. If your common sense is telling you something is not right, it probably is not right and you need to trust what you know and make a decision to wait before making a move.
Business education no longer requires costly, lengthy college courses. Many entrepreneurs who have been successful in their fields are writing books on how to start similar businesses. They are great sources of information. You can obtain information and training from a variety of sources such as: experts in the field, competitors, entrepreneurs training centers, seminars, conferences, and books. With the increase in entrepreneurship ventures access to training is readily available and affordable
2) Know who your customers are and fight to keep them
Why so many businesses fighting for the attention and patronage of your customer? Take the time to investigate your potential and current customers. Once you think you have found them, test the market and see if they buy the product. If they are not buying your product or making a sale is extremely difficult you wan to re-evaluate and go back to the drawing board and investigate some more. This will help you determine if your target is off or your strategy of reaching them is off. If you want to sell to the affluent your style, appearance, use of language will be much different from selling to middle class families. You must in these cases be able to relate to them and meet their concerns. Can a person on a shoestring budget reach the affluent and wealthy? Yes, if they are capable of finding a common ground in which they can use to build a relationship from and are able to meet the unique needs of that segment of the market. You can sell the same medicine to the wealthy and middle class, but your packaging and presentation will be entirely different.
Some businesses think that once they have their customers, the work is done. Not so, this is just the beginning. You will find that some other entrepreneur is coming up right behind and is hungrier than you are, and ready to offer more for less. Your customers are never safe, which means you want to build and keep the relationships current and purposeful. This may mean sending your customers updates about how your company is doing, new product or service offerings. If there is nothing new going on in your business (which should not be) then you can send birthday cards and other items to let the customer know that you are thinking of them. Profitable businesses specialize in personalization.
3) Have a constant stream or method for recruiting new customers
Have you ever seen a brook or river run dry? It is a sad sight, no longer is that brook good for giving water, oxygen or even a pleasing sight to on lookers. It becomes a hole in the ground collecting dirt and debris. Your business should never face the same fate, to avoid this you must keep the source full. Your source is the how you get new customers. As entrepreneurs we are so busy maintaining the business and running straight ahead that we do not focus the priorities. Never take your eyes off where your customers are coming from. Nurture and maintain your source for recruiting new customers. For example if your source is the relationships with vendors, stores, or magazines then maintain those relationships buy paying on time, responding to emergencies and meeting needs. If your source is referrals, then reward those who are referring customers to you.
4) Manage your income streams so that they do not run out
Profitable businesses make sure that what they are putting out financially is being replenished by what is being brought in. Keep the rule of earning at least five dollars before you spend one. Two dollars are for paying expenses, one for replenishing supplies, one for advertising and the other for maintaining the payroll or the entrepreneur. There are so many needs for a small business and new business, from supplies to inventory. The needs seem to outweigh the provisions at times, yet we still need to be able to operate and function without breaking the bank. This is when you want to create your wish list, and your shopping list. As an entrepreneur we can live in the office supply stores and be roped in by vendors into buying equipment that takes classes and several months to master. To get overhead low you must manage you income streams making a budget for all your expense and needs. This can be achieved by dividing the money coming into your business to make it pay for the preset priorities. Determine your bills, expenses and business equipment or operations needs. Give a date to purchase each items by and do not buy anything until you have collected the necessary money for it. If you are going to lease equipment have a stream of income that will support this new expense so that your payments are on time and your credit is being built up. To often home businesses and store fronts are both guilt of spending what they have not made and drying up the income streams. Anything not being replenished at the same rate it is being used is in danger of drying up quickly.
5) Charge what the service is worth
It is important to the profitability of your business that you charge what your service or product is worth. Then it will take a shorter time to see profits. If you undercharge then making a profit takes a lot longer and much more effort. Price right the first time so that you are meeting your expenses and have money for savings or reinvesting. Charging the right price will set your business in motion and head on the right path.
Sekonda Seksy Watches – Sexy Watches For the Modern Female

Craving for the sexiest ladies watch ever? Well, your search is over. Sekonda’s range of watches named Seksy is the perfect timepiece for all women who strive to make that sexy statement. This series of watches was introduced by Sekonda in 2004. Since that time onwards the range has been undergoing constant changes to be in sync with the fashion needs of the ladies.
Seksy watches compliment women of all age-group and are a perfect wear for all occasions. They are a must-have for all those fashion forward ladies who want to make their presence felt. Sekonda is famous for the history of watch-making and since Seksy comes under the umbrella brand, the fine quality and precision of the watches need not be highlighted.
The stylized look of each timepiece throws light on the fact that the creator has immense experience and in-depth knowledge of the finer details in watch manufacturing. Similarly, a lady with a Seksy watch on the wrist would be regarded as extremely stylish, fashion-savvy and high class.
Some of the best-selling models by the fashion brand are:
• Ladies Seksy Curve Watch 4009: This model has a very interesting bracelet look to it. It comes with Swarovski crystals studded on one side of the dial and runs across the metal strap. The metal strap can be adjusted in accordance to the size of the wrist. This beautiful timepiece would compliment everything that you wear.
• Ladies Seksy Hidden Heart Watch 4163: This exclusive wrist watch is available with a pink mother of pearl dial. Made of stainless steel, the links of the watch can be adjusted depending on the size of the wrist. The numbers 3, 6, 9 and 12 are marked by Swarovski Crystals.
• Ladies Seksy Electra Watch 4158: This wrist watch comes with dazzling crystals studded on both sides of the bezel. The dial is a little diagonal and rectangular in shape. This interesting shape makes it very popular amongst the ladies and is the unique design suits all moods of the day.
Seksy watches are fun, interesting, sexy and most of all loved by women of all ages. The range of watches suits the fashion-conscious women the best as the wrist watches lend glamour and sizzle to a dull outfit. The best part about the watches is that they are not very highly priced.
Therefore the next time you’re going to buy a luxury watch, keep in mind which ones are the hottest with all!
When Is The Right Time To Send Out Wedding Invitations

You have done all the shopping. You have chosen just the right wedding invitation to reflect the mood and ambiance of your wedding day. Your invitations have arrived looking crisp and elegant and you are ready to send them out. When is it time to do this? Can you send out invitations too early or too late?
A Conventional Wedding
Typically, the bride mails the invitation out to the guests at least six weeks before the day of the wedding. This gives all the guests time to respond and the bride and her bridal helpers to figure out the number of guests who will attend as well as allow them to make the seating arrangements for the reception. If you are going to send invitations to friends who live internationally, it is a good idea to send their invitations at least eight weeks before the event. Those who live out of state should be mailed their invitations at least a week before the others. The date for when they will need to RSVP should be at least three weeks before the day of the wedding. This allows those who are known to procrastinate, a little leeway and won’t mess up your reception plans. Wedding invitations should be sent together as friends and relatives are sure to call each other to ask if others have received it.
A Destination Wedding
If you are planning a destination wedding and want as many people possible to attend, you might want to send out save the date cards at least three months in advance before you send out your wedding invitations. This allows the invited guests to make all the necessary arrangements to join you when you say your vows in the location you have chosen.
The same holds true for those who are having their wedding around a major holiday. Sending out save the date cards when you will be married during a time when families make plans well in advance will ensure that many guests will be able to attend.
If you want to eliminate the expense of purchasing save the date cards, you may want to informally announce to guests that you want to be there, when you plan to have your wedding so that those who want to attend can make any necessary arrangements in order to share your special day with the two of you.
Learn To Play Guitar Tab – Amazing Grace

Even if you never have played melodies on your guitar before the time has come now! You will learn to play guitar tab and a very popular melody even if you do not know sheet music notation. Pick up your guitar and let’s start!
We will first take a look at the lyrics of the first verse:
Amazing grace! How sweet the sound!
That sav’d a wretch like me!
I once was lost, but now am found
Was blind, but now I see
First you have to learn to play guitar tab notation. Guitar tab or tablature notation is a way of showing how to play notes on your guitar with the help of numbers telling you on which fret to play and on which string:
1. ———————-
2. ———————-
3. ———————-
The three lines represent the three first strings on your guitar. The line at the top named 1. represents the first string or E-string on the guitar.
Now you will learn to play your first guitar tab as we try the first line of lyrics together with the guitar tablature notation of the melody:
Amazing grace! How sweet the sound!
1. ————0——-0————————-
2. ——-1——-1——–3—–1————–
3. –0———————————-2—-0–
The numbers you see on the guitar tablature staff tell you which fret to play. The number 0 indicates that you shall play a string without pressing down a fret.P>
This is called to play on an open string.
As you can see from this guitar tab notation the first note is on the open third string on your guitar. The next note is on the first fret on the second string.
Time to learn to play the next line of lyrics with the melody on your guitar:
That sav’d a wretch like me!
1. ————–0——-0———0—-3—-
2. ———1——-1———3—————
3. —0—————————————-
You can play the notes with your right hand thumb. It is probably the easiest way to pluck the strings for now.
Let us proceed with the third line of lyrics and guitar tab:
I once was lost, but now am found
11. —0—-3—-0———0————————-
2. ——————–1——–3—-1—————-
3. —————————————–2—-0—-
Maybe you are pressing down the guitar frets with your right hand index finger.
If you want to prepare for more difficult guitar melodies you can try to play the notes on the first fret with your index finger, the notes on the second fret with your middle finger and the notes on the third fret with your ring finger.
Now we will learn to play the guitar tab for the last line of lyrics and complete this guitar lesson:
Was blind, but now I see
1. —————0——–0—————
2. ———-1——–1——- 3—-1—-
3. —-0———————————–
We have now completed this guitar lesson and you have learned to play the melody to Amazing Grace!
You have also learned to understand the use of guitar tab notation. You can find many more popular songs written with tablature on the internet.
The Gift of Independence – Thumb Rings!

For those of you who don’t know thumb rings are rings worn on the thumb rather than any of the other four fingers. Thumb rings can and are worn by both men and women. The thumb is associated with a person’s strength of will both for themselves and how strongly they affect others.
Esoterically the practice of wearing a thumb ring means you’re either trying to emphasis your independence and individuality or inhibiting some aspect of the self. I guess its whatever you feel like or you may be doing both.
Historically, (ie, the 1500′s) wearing a thumb ring meant you were a doctor or pretending to be one. Also, centuries ago women would wear their husbands wedding rings on their thumbs when they left for battle or died.
You can also choose which thumb to wear a thumb ring on. To wear a ring on the left hand is a reflection on the subconscious or your instincts, beliefs, and basic attitudes. To wear a ring on the right is a focus on the conscious, reflecting logic, awareness, and the material world. More recently to wear a thumb ring on the right indicates that you are into same sex relations.
Many people seem to be concerned about whether or not its okay for them to wear a thumb ring. I say forget the current trend in meaning and wear one if you want because it constantly changes. Interestingly thumb rings are usually interchangeable with your index or middle finger. They are also more comfortable when worn on the non-dominant hand.
Currently thumb rings are sold everywhere from gumball machines to upscale jewelry manufacturers. They can be made of plastic or platinum and made in a simple band or elaborate framing with braiding, or shapes like hearts inside.
Bagpipe Superstitions

Piping Superstitions
There are superstitions all over the world about pretty much everything – don’t step on a crack, don’t let a black cat cross your path, pick up a penny for good luck. Here are some of the superstitions relating to bagpipes.
In Italy, bagpipe drones are traditionally tied with red ribbon to ward off the devil.
Some believe that you should only walk clockwise, never walk counter-clockwise while playing piobaireachd.
Many people believe that you should never play Lord Lovat’s Lament at a wedding. This one has some historical basis to it. Simon Fraser kidnapped, raped and forced into marriage the Widow of the 10th Lord Lovat. During the attack, he had his piper play so that the music would cover up the screams and protests.
The tune “Flowers of the Forest” holds many superstitions. This tune was written by Jean Elliot of Teviotdale as a lament for the defeat at Flodden Field in 1513. Thousands of Scots were killed including several nobles, and King James IV. This tune is often performed at funerals and memorials. Some pipers believe that it is bad luck to play the tune unless someone has died. To do so would bring an impending death to someone close to the piper. Others say that the tune is not to be played in public unless it is at a funeral. Some believe that the tune should not be played indoors for any occasion. Another superstition says that when practicing “Flowers of the Forest”, you must only play on the chanter, not the bagpipes.
List of Filipino Folk Songs

Folk songs are, quite literally, songs of the people. And in determining the identity of a country, one can look no further than this form of music for clues to a particular culture. This list of Filipino folk songs offers a few examples of the many simple yet timeless tunes long since ingrained into the Philippine people’s consciousness.
BAHAY KUBO
This song is as familiar to Filipino schoolchildren as the “ABC’s” and “Twinkle, Twinkle, Little Star” are to kids everywhere. Credited to have been written by composer and 1997 National Artist for Music Felipe de Leon (1912-1992), it tells of the traditional Filipino rural house, the humble “bahay kubo” or nipa hut, and goes on to enumerate the various vegetables planted in its vicinity.
PAKITONG-KITONG
Also called “Tong Tong Tong Tong Pakitong-kitong,” this Filipino folk song has both a Tagalog and Cebuano version. It describes a crab that is delicious to eat, but hard to catch because of its snapping pincers.
MAGTANIM AY ‘DI BIRO
Credited to Felipe de Leon, “Magtanim Ay ‘Di Biro” (“Planting Rice is Never Fun”) describes the tedious chore of planting rice. It has been covered by Filipino rock band The Dawn, and former president Joseph “Erap” Estrada even rewrote it into a much more “inspirational” version entitled “Kung Tayo’y Magtatanim” (“If We All Plant Rice”).
O ILAW
A popular example of the traditional Filipino love song genre “kundiman”, this song was made famous by Filipino singer and actor Ruben Tagalog (1920-83). The real title of the song is actually “Aking Bituin” (“My Star”), its current title having been derived from its first two words “o ilaw” (“o light”).
ANG PIPIT
“Ang Pipit” (“The Sparrow”) relates the story a sparrow who falls off the branch its perched on after being stoned by a cruel man. It was co-written by Lucio D. San Pedro (1913-2002) and Levi Celerio (1910-2002). Named National Artist for Music and Literature in 1997, Celerio had composed over 4,000 songs and has even been included in the Guinness Book of World Records for his unusual talent of playing music from a leaf.
SA UGOY NG DUYAN
Another collaboration from Lucio San Pedro and Levi Celerio. “Sa Ugoy ng Duyan” (“The Swing of the Cradle”) is a haunting and nostalgic lullaby expressing the feelings of a child finding tranquil security in the arms of a loving mother.
SA LIBIS NG NAYON
This song describes the beauty and serenity of life in the countryside. It was written by Santiago S. Suarez and popularized by Filipina singer and “Queen of Kundiman” Sylvia la Torre.
BAYAN KO
Written in 1929 by Filipino poet Jose Corazon de Jesus (“Huseng Batute” 1896-1932) and later set to music by Constancio de Guzman (1903-83), “Bayan Ko” (“My Country”) was meant as a patriotic song protesting the American occupation of the Philippines. Since then, it has practically been a second national anthem for freedom-loving Filipinos, a theme song for some of the most momentous events in Philippine history. Its most famous rendition is the one by Filipino folk singer Freddie Aguilar.
It can be said that a country is defined by its folk songs. From this list of Filipino folk songs, we can gather that the people of the Philippines are a humble folk, full not only of mirth but also of deep aspiration. They are also an industrious people, with a love for the simple things in life, as well as a great yearning for peace and national freedom. And of course, the Filipino people are a talented lot, capable of crafting songs that reflect the nature of their beloved country.
Why Do People Prefer Brand Name Products?

When given people are given the choice to buy a brand name product or a lower priced “no-name”/generic product, they often prefer brand name products. They are not very concerned about how much they spend for Nike sportswear, Poma Shoes and Oshkosh children’s clothing. But when it comes to cheaper no-name products they look down upon them and consider them unusable. So many generic products end up on the clearance or reduction shelves. Why do people think brand names are so much better than generic? Are they really better? Perhaps we have been tricked into believing that generic or cheaper products are unworthy?
More than a hundred years ago, businesses started the idea of branding products so that people would find it easier to know the difference between premium manufactured products and the products which are cheaper and less known.
Manufacturers of the late 1800′s, created packaging, labels and advertising so that customers would easily recognize and find their favourite products on the store shelves. This identical branding method continues to be used to allow people all over the world to easily identify the superior quality products of America over less trustworthy products on the marketplace.
Traditionally, the USA is recognized for their high quality brand name products which enable them to have the power to charge higher prices. People worldwide know just what they are receiving when they buy from the US.
It is standard for product brands to be reliable and high in value. When a customer trusts a brand name product they will most likely purchase the product/service repeatedly. Therefore, repeat customers raise the profits of brand products much more than generic brands.
When a customer chooses a product, their memory is triggered and they remember a television commercial they saw, or a jingle they heard on the radio or the big sign they see while driving home from work every day. This makes them familiar with the product more than inexpensive products. Even if you are not in a store, some of the jingles you have heard get stuck in your head and you find yourself singing or humming them.
Does branding a product work with internet sales? Branding a web site is more essential than the branding of separate products. Studies reveal that online buyers look more for sites that they can trust and sell what they want at lower prices than the actual brands that are for sale. Therefore, web sites which sell products need to take extra time to advertise their website more than the product itself.
The purpose of most advertising methods is to learn about what customers are searching for and make it available to them. In conventional retail stores, superior qualities branded products are very important. At the same time, people who buy products on the internet are looking for better than ever quality web sites.
By: Kathryn Ali
Copyright http://marketing.actual-facts.com 2007
Top 10 Hair Dying Mistakes

Whether you want to want to get rid of that gray hair or you just want to have a new look, dying is a good way to achieve it. Unfortunately, hair dying entails consequences that may damage and dry your hair when used inappropriately. The selected color of your dye should blend with the original color of your hair and eyebrows and to enhance your features. Experimenting is good, but dyes can be rough on your hair when used frequently. Although it is best to dye at a professional salon or stylist, it is much cheaper at home with the same creative effect. Before you see the top 10 hair dying mistakes, it is important to have an understanding of the different types of hair dye that are available so you can put them in context.
Types of Hair Dye
1. Permanent hair dye
While dying your hair permanantly is, by some, considered in and of itself a mistake, the obvious benefit is that it lasts for a considerable time. As the hair grows, it is applied to the roots. It contains ammonia and peroxides, which can possibly cause dryness and damage. Exposure to the sun and salt water will cause the color to fade. That’s why in order to maintain the color, it is best to cover your hair by using a hat or bandanna when going outside.
2. Long-lasting Semi-permanent
As the name implies, has the longest life remaining even after more than 20 washes, depending on the brand.
3. Semi-permanent
These have the shortest lifespan for dyes. After 6-12 washes, the color will start to fade. This is recommended for first-time users and those who want to experiment with colors.
How to dye your hair safely and professionally:
- Separate hair into two quadrants. Then clip each part.
- Wear plastic gloves while mixing dye solution. Follow the directions written on the box.
- Squeeze a small amount of coloring into one quadrant. Streak thin stripes of color over the whole area of the quadrant. Put a clip on the colored part.
- Repeat the process after you have completed coloring the four quadrants.
- Consult instructions on how long you should leave it. Add a couple of minutes of wait to that of the suggested treatment time.
- Put on left over color mix to the entire head after a few minutes.
- Rinse with cold water.
Top 10 hair dying mistakes!
- Number 10: Applying dye to dirty, tangled hair
Deep condition your hair a month before dying to maintain color. Be sure your hair is relatively clean before applying. Trim hair especially dry and split ends to even out color. Hair should be slightly damp when dye is applied.
- Number 9: Using hair conditioner before you dye
Do not condition your hair a few hours before applying hair dye, shampooing will do the trick. Your hair needs to be free of free radicals such as dirt and oil as much as possible.
- Number 8: Choosing hair dye based on what the model on the box looks like
Consult the local salon or stylist on what colors would look best on you. The hair dye you choose should have the same tone as your skin color.
- Number 7: Forgetting to check for allergic contents
After choosing a brand, apply a tiny amount of hair dye near your neck or behind your ear to see if irritation, redness, inflammation, allergy, hair loss or any bad reactions occur. Wash the affected area right away if this happens. Remember the instructions carefully. Do the patch test 1-2 days before hair dye application.
- Number 6: Doing your entire head without testing a small amount of your hair first
Do a strand test by applying a bit of dye to a few stands of your hair to see if you got the right color.
- Number 5: Staining your skin or clothes
Protect your skin by wrapping a towel around your neck as the dye can irritate your skin or affect your clothes. Gloves should be used and must be included in a hair dye kit. Applying petroleum jelly or cream around your ears and neck part will keep off stains. Wipe off oil after shampooing. If you do happen to stain your skin, don’t worry, rubbing alcohol will remove dye stains from your skin
- Number 4: Picking a color that does not fit with your natural hair color
Pick a color one shade lighter when dying your roots. This will make the transition from your colored hair back to your natural hair color graceful without roots that are a completely different color sticking out. Obviously, this rule does not apply if you are dying your hair a completely different color than your natural hair color.
- Number 3: Losing hair
After dying, always rinse with cold or tepid water to avoid your own hair from falling out.
- Number 2: Over-dying hair
If you did not achieve the desired effect, using Liquid Tide can correct this. A couple of days of use will lighten the color until your hair returns to the original color. Instead of over-dying, do touch-ups every four to five weeks to keep your hair color picture perfect.
- Number 1: Dying eyebrows and eyelashes
Never use hair dye on eyebrows and eyelashes! Ask for medical help when dye gets into your eye.
The Baka Pygmies of Cameroon

A race of hunters and gatherers, the Baka Pygmies, found in Cameroon, live together with various ethnic groups of Bantu farmers, with whom they exchange goods.
With an average height of 1.5 metres, the Baka are, strictly speaking, pygmoids rather than pygmies. Nevertheless, in everyday usage, the term “pygmy” is employed.
The exact numbers is difficult to determine, as a semi-nomadic group, they roam the rain-forest taking up temporal residence in specific areas that offers rich games and natural resources, but estimates range from 5,000 to 28,000 individuals.
They occupy forest ecology and they exploit the gifts of nature or the ecosystem. Over the years important exchange relations have developed between the hunter-gatherer Baka and the neighbouring Bantu cultivators. However, this relation has been one of tolerance and characterized by hostility. The situation has been caused by the condescending attitude and derogatory comments with which the Bantu describe their Pygmy neighbours, looking upon the Baka as goods belonging to them, they are victims of racism and exploited in plantations as cheap labour.
One of the most important differences between the Baka pygmies and their Bantu associates is the fact that they owe their total existence to the natural resources which nature has endowed on their habitat, the rain forest.
Like other pygmies the Baka are culturally, linguistically and physically different from their Bantu neighbours.
They live in huts they call mongulu which are one-family houses made of branches and leaves and nearly always built by the women. After a frame of very flexible, thin branches is prepared, recently-gathered leaves are fit in the structure. After the work is complete, other vegetable materials is sometimes added to the dome in order to make the structure more compact and waterproof. Besides the mongulus the Baka also build rectangular huts made of leaves or bark, just like the other ethnic groups do, only they use mud and wood.
The Baka, know the variety of forest foods, animals and the specific seasons when these products can easily be found. Of the different seasons which these pygmy people experience each year, the three-month period of prolonged heavy rain is the most important. During this period when the forest is in its abundance the Baka leave their permanent villages for the deep forest and for several months roam gathering food. The men perform the more prestigious but undoubtedly more hazardous job of supplying meat for the group through hunting and trapping. The women carry possessions in baskets and follow their husbands.
Types of hunting performed in the rainforest are with bows, poisoned arrows, crossbows, spears and traps. Contrary to what occurs in other pygmy cultures, the Baka do not know the use of hunting nets. The forest animals killed are a various species of primates, artiodactyls, rodents, etc, which are hunted at night. They place traps near watercourses to hunt crocodile, which is usually killed by spears.
Looking for food in the forests is one of the most important activities for the survival of the group, gathering yam, fruit, mushrooms, but in some seasons of the year it’s possible for them to find small animals, such as termites and caterpillars.
Carried in baskets by the women, the products come to camp and are shared by all the families.
Hunting is one of the most important activities, not only for providing food but for the symbolic meanings and prestige traditionally attached to it. Skilled Hunters are very respected and taken into great consideration, especially if they specialize in the most rewarding and significant game activity: The Big Elephant Hunt.
Massive deforestation these days deprives the pygmies of the natural resources essential for their biological and cultural survival. Unfortunately, due to the diminishing number of prey and less frequent expeditions in the forest, today, hunting does not provide the Baka an adequate supply of animal proteins which causes serious nutritional problems especially in the children.
With inadequate diet and health problems, many live a quiet life keeping a strong cultural identity and marking the boundaries between their form of culture and that of the other ethnic groups in the forest.
Of all the aspects of nature which surrounds the Baka pygmies, they perceive the tropical rainforest as the most valuable force with which they interact.
The typical Baka pygmy will not leave his home in the forest even in exchange for an ultra modern palace in the city.
They have a thorough knowledge and understanding of the forest and its products, including the healing power of plants and are in fact, guardians of a huge natural pharmacy. Thus their whole life is occupied with the welfare of their forests.
“We are born and grew up in the forest; we do everything in the forest, gathering, hunting and fishing. Now where do they want us to make our lives? ”
Mbeh: Baka guitarist
Baka Beyond/Baka Gbine
Music has a central role in the life of the Baka. From an early age they have a keen sense of rhythm, as soon as a baby is able to clap it is encouraged to participate in all the communal music-making. There is music for ritualistic purposes, music for passing on knowledge, stories and the history of the Baka people, and music for pure enjoyment. This communal music-making constantly helps to strengthen the bonds between the individuals in the groups.
Baka Music is perhaps best described as bursts of harmonic yodeling, intertwining in a dynamic, rhythmic fashion. It is quite hypnotizing and the environmental forest setting makes the overall effect fascinating.
Inspired by the magical rhythms and melodies of the Baka people, British musicians Martin Cradick and Su Hart founded Baka Beyond in 1993 after they had visited the tribal people.
They recorded an album “Spirit of the Forest” under the name Baka Beyond which pushed them into worldwide recognition. The band has since then evolved into a multicultural, dynamic live stage show with album sales of over a quarter of a million copies.
They have played at WOMAD in the UK, USA and Czech Republic and on the Jazz Stage at Glastonbury; Musica Mondial in Sao Paulo, Brazil and many more festivals in the UK, USA, France, Holland, Belgium, Germany, Italy, Spain and Portugal as well as headlining the Vancouver Folk-Roots Festival. Their tracks are often heard on TV soundtracks, particularly in nature programmes on BBC and have been nominated for the BBC Radio 3 World Music listeners awards.
Su Hart says, “It was the amazing bird-like singing that first attracted me, the women will get together before the dawn to sing, enchant the animals of the forest and ensure that the men’s hunting will be successful. Song and dance is used by the Baka for healing, for rituals, for keeping the community together and also for pure fun!”
With ongoing help from Martin and Su, they were then being invited to play at local feasts, weddings and funerals in Cameroon. After recording their album “Gati Bongo” in 2000, they decided upon the name “Baka Gbine” (Gbine translated means ‘help’).
The band includes guitarists Pelembir, Mbeh and Zow, percussionist Masekou, two women – Ybunga and Lekeweh, who bring the phenomenal singing to the concerts, and traditional music.
Giving it back to the Baka
Baka Gbine is one of the few groups who ensure that they put as much back into the culture as they take out. Royalties earned by the sale of the albums are channeled back to the Baka Pygmies through the UK based charity Global Music Exchange – or as the Baka call it, ‘One Heart’.
This ongoing relationship with the Baka community has helped them to win land rights and recognition as Cameroonian citizens, as well as the funding of their own medical centre and a Music House. These steps all help to protect the Baka’s culture, forest environment and unique hunter-gatherer way of life.
Roger Harrabin reports-
The biggest threat comes from a road into the rainforest which has been upgraded by Cameroon’s government with funds from the European Union.
The World Bank and the African Development Bank refused to finance the upgrading.
They said it would accelerate logging and the hunting of endangered species. But the EU handed out the money without making any environmental assessment.
Steve Gartland, the World Wildlife Fund’s man in Cameroon, says the inevitable is now happening.
“Road-building programs tend to bring development into the forest areas. As soon as you get the forest areas opened up you get the poachers going in, leading to depletion of wildlife and deforestation,” he said.
Sixty per cent of Cameroon’s forests are already being exploited.
Some firms wreck the forest by bribing their way round laws permitting only selected mature trees to be cut. Others appear to play by the book – felling only the occasional large tree.
Forester Jean Francois Pagot admits that the most valuable species are being depleted because they’re not being replanted.
He says: “The main reason is the long life of the trees. Some take two or three hundred years to fully mature – and no timber license lasts that long – so the diversity of the forest is being eroded.”
The Baka are finding it harder to get other sorts of meat since poachers started using the EU’s road to sell their catch from the forest reserve.
One Baka said: “They killed elephants, gorillas, chimps, panthers, buffalos, deer – all in the reserve”.
European Union (EU) taxpayers are funding wildlife conservation in this reserve as well as paying for the road which makes life easier for the poachers.
The EU is now funding anti-poaching education projects. But hunting wildlife is too profitable for some to resist. Conservationists say it is a typical problem caused by the EU’s aid program. They say aid from Brussels is often poorly administered and damaging to people at the sharp end – like the Baka.